Opinions And Ramblings By Adam Kmiec On All Things

Tag Archives: State Farm

Customer Service vs. Price

Love this new article from Marketing Sherpa.  If you’ve been following along recently about my strife with Apple and State Farm, you’ll really understand why this article hit home.  The real gem is this chart that clearly shows the perceptions – reality gap between the company and the consumer when it comes to reasons customers leave.

Customers vs. Companies And Why The Customer Leaves

What Recent Ad Made You Act?

Is there an ad you’ve seen that made you act? Sure there are ads we like. There are ads we seek out on YouTube, but do they actually make you act?

I really like the Liberty Mutual ads, but it hasn’t made me switch to State Farm. Does that make the Liberty Mutual ads a bad investment?