Thanks AdRants for proving me right. I love being right. I love it more than the air I breathe in the morning. Microsoft can say what they want, but there is no way in hell they paid 10 million dollars to Jerry Seinfeld for only 2 commercials. Right…..If you believe that, I have a bridge in New York to sell you.
Opinions And Ramblings By Adam Kmiec On All Things Media
Tag Archive: Seinfeld
Bill Gates and Jerry Seinfeld Microsoft Ad – Part II
As I discussed early and often, the new work is bad. I mean like really bad. Some people have argued, you need to give it time because that was only the first chapter. Ok, well here is chapter 2:
You can’t be serious? Microsoft paid for this?
Bill Gates and Jerry Seinfeld Microsoft Ad
So the first work from Crispin Porter + Bogusky breaks for Microsoft.
Seems eerily similar to the work done for American Express with Jerry Seinfeld.
Microsoft’s VP of Online Services & Windows Business Group talks about the ads telling a story. Here’s the problem with story telling via TV; the story has to be interesting and told inside of the alloted time in the spot. If this is supposed to be chapter 1 and we are to wait for chapter 2, 3, 4, etc. to be released in the future; we have a problem. Progressive and episodic story telling doesn’t work for TV. It does work online; case in point BMW Films. I really want the campaign to be great. I’m a Windows fan and a Microsoft advocate. However, right now, the McCann work looks a hell of a lot better.
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Interactive marketer, innovator, boat rocker, continuous learner, movie lover, risk taker, dad and all around good guy. I'm always up for a spirited conversation. These are my thoughts and ramblings, not those of my employer.Learn More »
