Tag Archive: Movie

We Always Chase The Unknown

As I’ve mentioned often, Almost Famous, is probably my all time favorite movie.  The writing, casting, acting, music, story, etc. are all top notch.  Unfortunately, hollywood didn’t let Cameron Crowe show the his version of the movie in theaters.  Thankfully, he opted to release a director’s cut version on DVD.  While there aren’t a great deal of major changes, the subtle nuances make the movie so much better.  But, you’ll have to wait till nearly the end of the movie for the best scene that was added back into the movie.  Right after the band is notified that William’s story for Rolling Stone paints them as a bunch of amateurs struggling with their own success, Jimmy Fallon’s character explains to the band that Russel must deny the story…in denying the story he has to lie.

As Jimmy Fallon explains, the reason he needs to dismiss the story is so the band can hold on to their mystique.  It’s the mystique that keeps the fans interested.  It’s the ambiguity and the unknown that makes them interesting, marketable, and will ultimately make them rich, famous, and successful.

Too often we’re not content with what we have, because the allure of the unknown and the alternative is so seductive.  Think about the last time a recruiter sent you an email or called you about a job.  Did you automatically say no?  Of course not.  You’d be silly not to at least listen to the opportunity.  Even if you are perfectly content in your current job, you’ll always take the call and listen to what the voice on the other end of the phone is saying.  Why?  Because…you already know what you have, but what you don’t know is what you might be missing out on.

Oh yes, we love the known.  Hey, like the old saying goes…the grass is always greener on the other side.  But, as someone who’s speaking from experience, I can tell you, it’s not always greener or better.  Frankly, sometimes it rather sucks.  Yet, despite the number of times I’ve been burned by the allure of the unknown, I always remain open to it. Why?  Because, you never know.  You simply never know when the unknown will be better than what you already have.

I’m finding myself thinking a lot about the unknown lately.  Not with regards to my job though.  For the first time in a long time, I’m completely closed off to the idea of another opportunity.  Not since I was at Fallon, have I found myself in a role where I literally look forward to coming into the office.  The thinking I’ve been doing is much broader and more centered on everything else not named J-O-B.  I’m certainly too young for a mid-life crisis, but I’m definitely old enough to realize that you don’t get too many chances to shake things up and still have enough time to fix it, if you’ve chosen poorly.

2010 is going to be a hell of a year.  It’s going to be a year full of the unknown.  And I plan on chasing it.

Where The Wild Things Are And The Social Media Landscape

SPOILER ALERT
If you haven’t seen Where The Wild Things Are and don’t want to read anything about the plot, please skip this post.

I just got back from the 10:00 AM showing of Where The Wild Things Are. It’s GOOD, but not GREAT. As I watched the movie, I couldn’t help but think of the similarities between the story line and what I’m seeing in the social media space. OK, I realize right now you’re thinking, “he’s lost it, what can a children’s story possibly have to do with social media?”

Well, glad you asked. Let me break it down. The island that Max (little boy, with no experience) sails to is inhabited by monsters. The monsters are a dysfunctional group, looking for leadership. Seriously. They believe that Max is the king they’ve been looking for who will solve all of their problems, bring the group of monsters together, and offer ever lasting happiness. I’m not making this up. We later learn that Carol (James Gandolfini’s character), the bullish leader, has killed all the previous kings – because they failed to deliver the goods.

At first, the monsters want to eat Max…that’s just what they do. But, Max tricks them into thinking he:

  1. Was previously a conquerer and king of vikings
  2. Knew magic
  3. Could make their heads explode if he so chose
  4. Would bring them complete happiness

Pretty powerful promises from a kid. But, he delivers his speech in a passionate well-spoken way that has everyone, especially Carol, believing he can deliver the goods.

Think about this situation. We have a kid that’s 1/10 the size of monsters with claws, who could if they chose to kill the kid, buying into the crap he’s shoveling. Starting to sound familiar? You know, familiar as in, “I’ll get you on the first page go Google.”

So, they put Max in charge. Yeap, he’s the king and his first order of business is to “let the wild rumpus start!” That’s followed up by several seemingly good ideas like building a fort, that ultimately completely backfire, frustrate the monsters, and have Carol wanting to kill Max. Yes, kill him. Although, can you blame him after Max sold him a bag of goods, presented himself as an expert, and promised to fix everything…but then failed to do anything he said and was uncovered as not being a former king or expert.

By the end of the movie we learn that everybody knew Max was full of it, but since Carol so passionately believed in Max, they followed suit. This was very “The Emperor’s New Clothes” like. No one wanted to tell the emperor (aka Carol) that he was wrong.

It’s fascinating and of course so similar to the social media landscape today. So called social media experts, claim some type of relevant experience, promise the world, wow the de-facto leader (e.g. CMO, head of marketing, client, conference organizer, etc.), outline a variety of tactical recommendations (e.g. build a fort), but ultimately FAIL to deliver the goods. Maybe, that’s because all of these social media experts are just little kids pretending to be grownups.

Unfortunately, in the real world, we can’t deal with our posers the way Carol would. We can’t eat them.

Keep Your Friends Close and Your Enemies Closer

It’s one of my all time favorite quotes from The Godfather and in today’s cut throat business world it’s a lesson worth remembering. AskMen.com does a great job of breaking down what it means in business here.

I kid you not, part of a business school should be watching The Godfather along with several other movies. I’ve been thinking about doing a post on what we can learn about business from movies and today is the day I’ll start writing. I should have it completed by the end of the week.

Henry V St. Crispin’s Day Speech

One Crispin I can get behind…

About
Head of Social Media at Walgreens. Interactive marketer, innovator, boat rocker, continuous learner, movie lover, risk taker, dad and all around good guy.

I'm always up for a spirited conversation. These are my thoughts and ramblings, not those of my employer.
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