10 Great Links

I’ve been compeletely swamped the past few days and I know I’m completely guilty of not offering enough meat in these posts.  With that in mind, I’m opting for a quantity approach in this post.  Here are 10 great links that I’ve stumbled on and are worth sharing:

  1. SEMPO Study on the impact search has on sales.  This is a PDF white paper.
  2. Wii Fit Viral.  Offers proof that viral is sometimes indeed pure luck.
  3. Competitive Intelligence.  Avinash waxes on what competitive information is important for site metrics.
  4. Why Agencies Are Failing.  Great article from Joseph Dumont.
  5. The Marketing Spiral.  David Armano reminds us all that the concept of a linear path to purchase does not exist in today’s world.
  6. WuChess.  Members of the rap group, WuTang Clan, created a PAID site that brings together their two passions: Chess and Music.
  7. Human Centered Design.  David Kelley of IDEO explains the future of design.
  8. Chart of the Week.  From Marketing Sherpa.  Using heat maps to show what’s happening on a web page.
  9. Ning.  This site/platform lets you create your OWN social network.
  10. FWA.  Great aggregator of top sites on the web.  Will inspire you.

Enjoy.

About
Global Head of Digital Marketing & Social Media at Campbell Soup Co. Running a marathon at a sprinter's pace. Love ironing and my

kids, but not necessarily in that order. I'm always up for a spirited conversation. These are my thoughts and ramblings, not those of my employer.
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