As I’ve mentioned in the past, I’m really thrilled to be a part of The Project 100. Jeff Caswell came up with a great concept: invite 100 passionate interactive and social media opinion makers to share their thoughts on “Marketing in the Social Media Era. Building Dynamic Consumer Relationships.” All of the opinions are going to be aggregated into a book that will be made available for sale to the public. Not only will you get an awesome book, filled with fantastic insights; you’ll also being helping a great cause. All of the proceeds from the book will be used to benefit the Susan G. Komen foundation.
Here’s a presentation that Jeff Caswell put together to help start the conversation and get people excited.
The Project 100…Countdown to Connect!
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Head of Social Media at Walgreens. Interactive marketer, innovator, boat rocker, continuous learner, movie lover, risk taker, dad and all around good guy. I'm always up for a spirited conversation. These are my thoughts and ramblings, not those of my employer.
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