Holy crap…ok, so maybe not really buy a Kia. But, I have to say this commerical really is in my head. Heck I even bought the song at iTunes.
Music seems to be such an under-utilized technique in commercials. Few agencies seem to really leverage it well.
Head of Social Media at Walgreens. Interactive marketer, innovator, boat rocker, continuous learner, movie lover, risk taker, dad and all around good guy. I'm always up for a spirited conversation. These are my thoughts and ramblings, not those of my employer.
