Came across this little graphic/banner this morning when I was getting ready to print off directions at Google Maps.

Google Maps Go Green
While I have an iPhone and don’t really need printed directions, I had a sneaky suspicion the cab driver would need them. The place I’m going to is brand new and most people in the area are not familiar with it yet. What I love about this call to action is that Google can come across as being eco-friendly, when in reality all they really want to do is increase the penetration of Google Maps on mobile devices.









