Are Your Balls Clean?

You have to admire a brand like Axe.  They know their consumer audience really well and nearly all their work in on brand, on strategy, on message, and memorable.  That’s how ads should be.

Perhaps the best thing about this ad is that it leads to the sale of a real product. Yes, the Axe Detailer is legit.

About
Head of Social Media at Walgreens. Interactive marketer, innovator, boat rocker, continuous learner, movie lover, risk taker, dad and all around good guy. I'm always up for a spirited conversation. These are my thoughts and ramblings, not those of my employer.
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