The Monetization Of Online Video

My inbox has been flooded with links to the recent  New York Times article titled, “YouTube Videos Pull In Real Money.” This is a classic case of the headline grabbing your attention, setting your expectations, but then having the actual article under-deliver. The article focuses on the money being made by people who are creating videos for other people, not people making money just by posting “viral” videos. I could write a novel on this subject, but sometimes it’s just better to let someone else do the talking. This is a clip from a recent episode on Southpark. These guys really get it.

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Head of Social Media at Walgreens. Interactive marketer, innovator, boat rocker, continuous learner, movie lover, risk taker, dad and all around good guy. I'm always up for a spirited conversation. These are my thoughts and ramblings, not those of my employer.
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